Schumacher Furs Relaunches With Luxury Home Decor

The Portland company is now offering a new line of fur blankets and throws for direct-to-consumer purchase online.

Updated on Oct. 31, 2026 in Interior Decorating

Flat opaque gouache-painted editorial illustration of folded, textured fur throws draped over a wooden chair, evoking premium home luxury.
Portland-based Schumacher Furs has revived its 131-year legacy, shifting to a direct-to-consumer model for its new line of luxury fur home textiles. AI Illustration. Upload story photo >

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Would you personally purchase luxury home décor products made from genuine fur?

Portland-based Schumacher Furs has relaunched its operations with a new luxury home décor line featuring blankets and throws. The collection, which utilizes various animal furs, is now available to customers through the company website.

Why it matters

The company is reviving its 131-year legacy by shifting focus to high-end home textiles to meet current consumer interest in genuine fur products. This relaunch marks a new direction for the firm following a period of inactivity caused by past operational disruptions.

Blankets and throws start at $1,450, while 50 by 65-inch products cost between $1,950 and $2,400. Orders placed through the website carry a 30-day delivery timeframe.

The players

Schumacher Furs

A Portland-based legacy business known for its 131-year history in fur manufacturing and retail.

The details

The new collection incorporates fox, rabbit, mink, coyote, and muskrat fur into various home textile items. Products are sold primarily via the company's online portal, moving away from the brand's earlier wholesale retail business model. Customers should account for the 30-day fulfillment period when scheduling home styling updates.

Timeline

  1. 1895: Schumacher Furs was founded in Portland, Oregon.

  2. 2005-2007: Animal-rights protests disrupted the company's business operations.

  3. October 31, 2026: The relaunch of the home décor line was officially announced.

The Home Front

This return to the market represents a notable shift for luxury home goods brands moving toward direct-to-consumer sales models. The strategy reflects broader efforts by legacy firms to reclaim market share through niche interior textiles.

If you are planning a seasonal home upgrade, keep in mind that these custom fur textiles require a 30-day shipping window for delivery. Check the dimensions of your existing furniture to ensure the 50 by 65-inch throws fit your specific room layout.

The takeaway

Legacy brands are increasingly using online-only models to re-enter the luxury home market after decades of operational changes. If you are interested in these textiles, ensure you factor in the 30-day production and delivery window when finalizing your home decor budget.

Further reading

For more ideas on updating your living space, explore our guide to Interior Decorating.

More information

You can view the full product range on the company website for browsing and orders.

Source note: This article includes information reported by PJ Media.

Live Poll

Would you personally purchase luxury home décor products made from genuine fur?