Milwaukee Apartment Project Proposed for Bay View
Developers have planned a new 41-unit apartment building to replace a former equipment site in Bay View.
Updated on Oct. 14, 2026 in Commercial
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OC Development has proposed a new four-story apartment building for the property located at 2371 S. Kinnickinnic Ave. in the Bay View neighborhood of Milwaukee. The project is set to replace the former Power Equipment Co. site.
Why it matters
The proposal adds to the ongoing density shifts along the Kinnickinnic Avenue corridor, as developers continue to target the area for residential expansion. The project must now navigate city zoning requirements to move forward.
The proposed four-story structure would occupy a 10,800-square-foot lot that Bay Ventures LLC purchased for $900,000 in 2024. The plan currently awaits approval from the Milwaukee Board of Zoning Appeals regarding density.
The players
OC Development
A developer active in Milwaukee real estate pursuing residential projects in the Bay View neighborhood.
Timothy Olson
The registered agent for Bay Ventures LLC who is leading the development efforts for the Kinnickinnic Avenue site.
Board of Zoning Appeals
The Milwaukee city authority responsible for evaluating and granting zoning variances for high-density developments.
The details
The development would replace the former Power Equipment Co. facility with 41 new residential units. Because the proposed design requires specific density allowances, the project must undergo a formal review by the Milwaukee Board of Zoning Appeals to ensure it complies with local land-use standards.
Timeline
2024: The property at 2371 S. Kinnickinnic Ave. was purchased.
2025: A development site at 2860 S. Kinnickinnic Ave. was purchased.
April 2026: Occupancy permits were issued for 14 apartments at 2480-2486 S. Kinnickinnic Ave.
Spring 2027: The developer plans to break ground on the new project.
The Home Front
This proposal marks the latest in a wave of residential redevelopment projects converting older commercial properties along the Kinnickinnic Avenue corridor. These additions reflect a broader market trend of increasing urban density within Milwaukee's established neighborhoods.
Neighbors near 2371 S. Kinnickinnic Ave. should monitor upcoming city notices regarding zoning appeals to understand potential changes to neighborhood density. Prospective renters or buyers in Bay View should keep an eye on the planned 2027 construction timeline for potential rental inventory increases.
The takeaway
Large-scale residential projects in urban neighborhoods typically trigger city-level zoning reviews that provide public feedback opportunities. Residents can track project status by monitoring the Board of Zoning Appeals meeting agenda for the 2371 S. Kinnickinnic Ave. address.
Further reading
Learn more about local development trends in the Milwaukee Commercial section.
Source note: This article includes information reported by Journal Sentinel.
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