The Points Guy Leased Office Space at One NoMad
The media company signed a five-year, six-month lease for an 11,765-square-foot office in Manhattan.
Updated on Oct. 6, 2026 in Commercial
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The Points Guy, a media company acquired by Red Ventures, has secured a new office lease at 875 Avenue of the Americas in Manhattan. The company will occupy 11,765 square feet in the building, which is currently branded as One NoMad.
Why it matters
This move signals a shift in the local office market as landlords like Kaufman Organization and Beacon Capital Partners invest $10 million into building upgrades to attract tenants. The deal reflects ongoing efforts to modernize commercial properties in the NoMad neighborhood.
The lease for the space at 875 Avenue of the Americas spans five years and six months at an asking rent of $85 per square foot. The building itself is a 26-story tower totaling 265,000 square feet.
The players
The Points Guy
A media platform launched in 2010 that provides consumer advice on travel loyalty programs and credit cards.
Kaufman Organization
A prominent New York City commercial real estate firm known for owning and managing office properties across Manhattan.
Beacon Capital Partners
A private real estate investment firm that specializes in the acquisition and modernization of large-scale commercial office buildings.
Cushman & Wakefield
A global commercial real estate services firm that facilitates property transactions and tenant representation for large corporations.
Red Ventures
A digital media and marketing company that owns and operates various online brands including The Points Guy.
The details
The lease agreement was negotiated for the landlord by Kaufman Organization representatives Grant Greenspan, Michael Kaufman, and Benjamin Saftler, while Cushman & Wakefield agents Jonathan Fein and Brian Decillis represented the tenant. The building, branded as One NoMad, recently underwent a $10 million capital improvement program aimed at enhancing its appeal to commercial tenants in the area. This project follows the building's branding strategy to stand out within the competitive Manhattan office market.
Timeline
The Points Guy was originally launched by founder Brian Kelly in 2010.
Kaufman and Beacon rebranded the property as One NoMad in 2025.
The lease agreement for the new office space was reported on October 6, 2026.
The Home Front
This move highlights the ongoing Manhattan office flight-to-quality trend, where tenants migrate toward properties that have undergone significant capital improvements. It reflects a broader shift as landlords invest heavily in aging towers to maintain occupancy in a competitive commercial market.
While this news pertains to commercial space, residents in the NoMad neighborhood may notice increased activity and foot traffic around 875 Avenue of the Americas as the tenant transitions. Keep an eye on local real estate listings if you are tracking how corporate office updates influence the desirability and value of surrounding residential blocks.
The takeaway
Commercial office leases often dictate the pace of neighborhood revitalization in dense urban centers like NoMad. Residents can track similar commercial site improvements to better understand long-term development patterns in their immediate vicinity.
Further reading
For more trends in office space and local development, explore the New York City Commercial section.
Source note: This article includes information reported by Commercial Observer.
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