20-Story Affordable Housing Complex Proposed in Oakland

The 334-unit development at 3403 Piedmont Avenue would include a residential conversion of the Saw Mill Furniture Building.

Updated on Oct. 22, 2026 in Commercial

Modern sand-toned high-rise apartment building integrated with a red brick industrial storefront, viewed from a street-level perspective in Oakland.
Developer oWow has proposed a 20-story affordable housing complex at 3403 Piedmont Avenue in Oakland, incorporating an existing furniture building. AI Illustration. Upload story photo >

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Developer oWow has proposed a 20-story affordable housing complex at 3403 Piedmont Avenue in Oakland. The project includes the residential conversion of the existing Saw Mill Furniture Building to create 334 new dwelling units.

Why it matters

This project aims to increase the local supply of affordable housing units on a constrained 0.4-acre lot near the intersection of Broadway and Piedmont Avenue. The development is designed to integrate into the existing neighborhood density near the I-580 corridor.

The proposed tower at 3403 Piedmont Avenue includes 334 units and 4 residences for on-site property managers. The development site spans 0.4 acres at the intersection of Broadway and Piedmont Avenue.

The players

oWow

An urban housing developer focused on high-density residential projects and sustainable construction.

The details

The development plan involves a lot merger to accommodate the 20-story residential structure. The design features a sand-toned exterior palette and incorporates the existing Saw Mill Furniture Building into the new residential conversion. Residents will have access to 98 car parking spaces and 200 bicycle parking spots.

Timeline

  1. 2022: The initial planning process for the site began.

The Home Front

This project reflects the ongoing shift in urban planning toward high-density residential infill on compact lots. It aligns with broader trends of repurposing historical commercial buildings to address persistent housing supply shortages.

Neighbors and local commuters should monitor upcoming public hearing notices regarding the mandatory historic review process. This review will determine the final exterior aesthetic and preservation requirements for the Saw Mill Furniture Building site.

The takeaway

Large-scale urban residential projects often rely on lot mergers to maximize limited space for new housing. Residents living near Broadway and Piedmont Avenue should look for official city announcements regarding the upcoming historic review of the site.

Further reading

Learn more about local development trends in Oakland Commercial.

Source note: This article includes information reported by San Francisco YIMBY.

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Should your local community prioritize the construction of high-density, multi-story affordable housing developments?