Hot Wheels Racer Series Brick Cars Start at $4.99
Families and collectors can build 1:64-scale Hot Wheels cars from six starter models beginning January 2027, with the line recommended for ages 6 and up.
Updated on Nov. 4, 2026 in Car Culture
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Mattel has launched the Hot Wheels Racer Series, a line of buildable 1:64-scale vehicles that snap together from smooth resin bricks, starting at a suggested retail price of $4.99. The first wave of six models becomes available in January 2027 and is recommended for ages 6 and up.
Why it matters
For families shopping for kids' gifts and hobby collectors alike, the Racer Series offers a lower-cost entry point into buildable car collecting than many hobby kits. The line is part of Mattel Brick Shop, a brand that launched in 2025 and is now expanding its Hot Wheels offerings.
The first wave includes the '24 Camaro ZL1, '18 Audi TT RS, Maserati MCPura, '91 Acura NSX, '99 Honda S2000 and Hot Wheels Bone Shaker, with piece counts ranging from 27 to 29. The line is planned to grow to 20 collectible models by the end of 2027.
The players
Mattel
Toy maker founded in 1945 and the parent company of the Hot Wheels and Mattel Brick Shop brands.
Mattel Brick Shop
Mattel's buildable-brick brand launched in 2025 that produces Hot Wheels building sets.
The details
Each Racer Series model is built from smooth resin bricks that click together, guided by step-by-step instructions. Every vehicle includes a metal base plate, functional metal axles with rolling wheels, and rubber-like tires along with custom pieces specific to each model.
Timeline
2025: Mattel Brick Shop launched.
November 4, 2026: Mattel announced the Hot Wheels Racer Series launch.
January 2027: The Racer Series becomes available for sale.
End of 2027: The Racer Series expands to 20 collectible models.
The Home Front
The Racer Series extends the Mattel Brick Shop line, which launched in 2025, into car-themed buildable collectibles. It sits alongside other family-oriented building toys as a way for households to add hands-on, collectible hobby play at a modest price point.
If you are shopping for a young car fan, the Racer Series starts at $4.99 per set and is recommended for ages 6 and up, so check the age guidance before buying. Plan your purchase around the January 2027 availability date if you are looking for a specific model from the first wave.
The takeaway
Check the recommended age range and the first-wave model list before buying, and watch for the January 2027 release date. The line's $4.99 starting price makes it an accessible option for kids and collectors looking to start building.
What happens next
The Racer Series is scheduled to become available for sale in January 2027, and the collection is planned to expand to 20 collectible models by the end of 2027.
Further reading
For more on the hobby side of this launch, browse Car Culture coverage.
More information
Visit the Mattel Brick Shop official website for product details on the Hot Wheels Racer Series.
Source note: This article includes information reported by Action Figure Insider.
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