Mattel Press Announces Three New Book Series
Families can now preorder three upcoming book series that will launch over the next few years.
Updated on Oct. 26, 2026 in Pre-Teens
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Mattel Press has partnered with Simon & Schuster to launch three new children's book series featuring stories like Rock 'Em Sock 'Em Robots. Families can now preorder titles from these upcoming collections directly through the publisher's website.
Why it matters
Expanding home libraries with new series helps parents manage pre-teen reading interests by providing a steady pipeline of age-appropriate, character-driven adventures. These releases offer families a way to plan reading material well in advance.
The announcement introduces three new book series, including a graphic novel for Rock 'Em Sock 'Em Robots, a fantasy series following five young witches, and a new story featuring the character Cathy Chatterson. Readers can access full details and preorders on the publisher's site.
The players
Mattel Press
The publishing arm of the toy manufacturer known for managing iconic brands like Barbie and Hot Wheels through diverse media formats.
Simon & Schuster
A major publishing house with a long history of distributing children's literature, educational materials, and popular fiction.
The details
The collaboration utilizes familiar Mattel intellectual property to create fresh narratives, such as Dustin Brady’s graphic novel set in Downs Town. The Moonspell School for Witches series shifts focus to five young characters in the Witch Trials, while the Chatty Cathy and Planet Silent series explores new science-fiction environments. These books are distributed through Simon & Schuster, allowing households to secure copies before their staggered release windows begin.
Timeline
October 2027 marks the launch of additional Chatty Cathy books.
Spring 2028 serves as the release window for the next Rock 'Em Sock 'Em Robots title.
Spring 2028 is the date for additional Chatty Cathy book releases.
Fall 2028 is the scheduled release for the next Moonspell School for Witches book.
The Home Front
This development follows the broader industry trend of transmedia storytelling, where manufacturers leverage established toy brands to secure a permanent place on family bookshelves. It signals a move by major brands to extend their IP reach into long-form literacy habits for pre-teens.
Families interested in these series should visit the publisher's website to monitor specific release dates and secure preorders for upcoming volumes. It is a good time to audit your home library and clear space for these scheduled releases through 2028.
The takeaway
Maintaining a predictable reading schedule can help pre-teens stay engaged with long-form storytelling. Use the publisher's portal to bookmark release dates and manage your household book orders through late 2028.
Further reading
Explore more reading recommendations and media guidance for your family in the Pre-Teens section.
More information
For more information on these upcoming series, visit the Simon and Schuster publisher website.
Source note: This article includes information reported by The Toy Book.
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