Dreame Exits Security Camera Market, NAVO Owners Affected

Owners of Dreame's NAVO cameras should check app, firmware and warranty status as the brand reportedly winds down its security range.

Updated on Nov. 4, 2026 in Home Cleaning

Dreame Exits Security Camera Market, NAVO Owners Affected

Dreame is preparing to withdraw from the global security camera market, according to reports that retailers in some markets have been advised of the planned exit. Its NAVO camera range, unveiled at IFA 2025 in Berlin, is no longer listed on its Australian or New Zealand websites.

Why it matters

For households that bought a NAVO camera, a withdrawal raises open questions about app access, firmware updates, warranty support and replacement stock. Shoppers considering a security camera should weigh how well a brand will support its products over the long term, not just the launch price.

The New Zealand NAVO warranty schedule specifies 12 months' coverage, and the New Zealand operation listed four NAVO cameras for dispatch from Auckland. No security cameras are currently listed on Dreame's Australian and New Zealand websites, and a JB Hi-Fi comparison page showed no active listings for the entry-level indoor model.

The players

Dreame Technology

A smart home device brand whose product lines include robot vacuums and the NAVO security camera range, unveiled at IFA 2025 in Berlin.

Dreame Trading (Tianjin)

The publicly documented supplier responsible for Dreame's NAVO security cameras, based in Tianjin.

JB Hi-Fi

An Australian electronics retailer that a PriceSpy reference linked to the entry-level indoor NAVO camera, though its comparison page showed no active listings.

The details

Dreame's NAVO range was previously sold through its Australian and New Zealand online stores, with Australian orders dispatched from Sydney. Dreame Trading (Tianjin) is the publicly documented supplier responsible for NAVO, and the brand reportedly struggled to secure retail shelf space against competitors including EZVIZ, Reolink, Swann, Eufy and TP-Link. Reports indicate retailers in some markets have been told of the planned exit, though the timing and scope of any withdrawal have not been detailed.

September 2025: Dreame unveiled the NAVO security camera range.
October 29, 2025: Dreame showed its smart home devices at a Sydney event titled "Rolling Through Summer."
November 4, 2026: Article reporting the planned withdrawal was published.

The Home Front

Dreame's exit comes as the security camera category is crowded by established brands such as EZVIZ, Reolink, Swann, Eufy and TP-Link, which compete for limited retail ranging. Smaller smart home entrants face the same pressure to prove long-term support as they fight for shelf space.

If you own a NAVO camera, check your app and firmware status now and keep your purchase receipt and warranty paperwork in one place. Before buying any new security camera, confirm the brand's current local support and warranty terms with the retailer.

The takeaway

Smart home devices are only as useful as the support behind them, so track the brand's local warranty and app commitments as carefully as its features. Keep your NAVO receipt and warranty schedule on file in case support changes.