Jim Thompson and Bill Bensley Launched Wild Collection

The new collaboration features rainforest-inspired decor and apparel that directly funds wildlife protection efforts.

Updated on Oct. 12, 2026 in Wildlife

Jim Thompson and Bill Bensley Launched Wild Collection

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Would you buy a luxury product knowing part of the proceeds supports environmental wildlife protection?

Jim Thompson and Bill Bensley have introduced the Wild collection, a new range of home goods and apparel inspired by Southeast Asian wildlife. Proceeds from the collection, which launched in October 2026, help fund salaries for armed rangers guarding rainforests in the region.

Why it matters

Choosing home textiles from this collection supports the protection of fragile rainforest ecosystems by funding the essential field work of wildlife rangers. The initiative bridges design and environmental advocacy by directly linking decorative household purchases to active conservation.

The collection features 4 distinct character types—Ella the Elephant, Douglas the Dhole, Tony the Tiger, and Ollie the Owl—applied across a variety of home decor and fashion items.

The players

Jim Thompson

A luxury brand known for its heritage in silk production and decorative textiles.

Bill Bensley

A renowned designer and landscape architect recognized for his previous restoration work at the Jim Thompson House.

The details

The textile patterns originated from artwork created during the pandemic and were later refined into designs for home goods and apparel. The final product line utilizes specific aesthetic elements such as colour-blocking, piping, and contrasting stripes alongside detailed animal print imagery. Household items in the collection include cushions embroidered with the phrase Rewild the World, as well as placemats, napkins, and tea towels.

Timeline

  1. The Wild collection was released in October 2026.

  2. The full collection for home furnishings arrives in 2026.

The Home Front

This collaboration reflects a broader trend of luxury home brands moving toward mission-based collections that prioritize environmental impact alongside traditional aesthetics. It marks a departure from standard retail, aligning home decor inventory directly with active conservation mandates.

When updating your space with new linens or cushions, consider whether your purchase supports environmental initiatives like ranger salary funding. Check textile labels and collection descriptions to see if your home goods carry a specific charitable mission.

The takeaway

Design and wildlife conservation are increasingly intersecting, allowing you to support global ecosystem protection through the goods you choose for your home. Prioritize items like cushions or tea towels that feature the 'Rewild the World' embroidery to ensure your decor contributes to the ranger salary fund.

Further reading

Learn more about conservation-minded home design in our Wildlife section.

Source note: This article includes information reported by Bangkok Post.

Live Poll

Would you buy a luxury product knowing part of the proceeds supports environmental wildlife protection?